Sometimes people need a little help telling them when to seek care for hip and knee pain. And in this multiple award-winning campaign, sometimes it’s their own body doing the telling.
What happens when a nationally-recognized healthcare system decides that compassionate care is just as important as highly skilled care? A new way of doing things, a new highly-acclaimed campaign and a new way of telling patient stories.
These days, time has a lot of value. And as you’ll see in these TV spots for First Tennessee Bank, getting nothing accomplished with your time can be more important than getting everything done.
IU Health wanted to show Hoosiers that over 80% of the Top Doctors in Indiana choose to practice there. We showed that skill, in all its forms, means everything when it comes to life or death situations.
Arlington Park was having trouble attracting people to come to the races. We thought that if people thought of these racehorses like they think of race cars, maybe they’d come. We were right.
Online horse betting that’s linked to the most prestigious racetrack in the world? We let the history of the Kentucky Derby do our job for us.
Good wine that’s also cheap? A fun, unique challenge for the creative team. (And incidentally, what we were payed with.)
For one of First Tennessee Bank’s Throwback Thursday’s on Facebook, we created this viral video and print campaign as part of the now famous “We Speak Your Language” campaign celebrating the bank’s 150th anniversary.
When you’re selling bulbs, the beauty of the campaign needs to reflect the beauty of the product. We think we succeeded. So does our client.
If we had a nickel for every campaign we’ve ever created, it still wouldn’t add up to the number of coins they’ve got at Harlan Berk.
The Museum of Science and Industry wanted to make a big splash for their Dr. Suess exhibit. So we created an immersive experience at Water Tower Place, including the first time that their iconic elevators were used in advertising.
No matter if you’re a Sox fan or a Cubs fan, this spot was memorable. OK, maybe not so much if you’re a Cubs fan. But it made the national news, ESPN and talk radio around the country. And the then-mayor still likes us better.
Arlington Park needed an eye-catching outdoor board to entice people to come to opening day. We provided it, by leaving something out. We also created a series of concert-inspired promotional posters, where the jockeys played a starring role.
99.99% of the time, puns don’t work. But on that other 0.01%, they work perfectly.
Going to the hospital to have a baby isn’t like going on vacation. But what if it was? A campaign that could only be created by two (ad) guys.
For years, Advocate Health Care used to be a collection of hospitals, each having their own marketing departments and creative campaigns. We combined them into one unified system and created a manifesto to explain it all.
Back and neck pain is evil. It’s an enemy that needs to be put in its place. But in this campaign, we’ve empowered people with spine pain to tell their pain where it can go. And where they can go to stop the pain in its tracks.
Before they take over our world, the Museum of Science and Industry wanted to show how robots are revolutionizing everything around us. So we created a campaign that took away the fear and brought a smile to everyone’s faces…including the robots.